quoted from soulland:
“We’re very proud of how well the Soulland Adler Fedora has been received in the short time it has existed. To celebrate, we’ve teamed up with our favorite crew from Alken Film and Nahm Studio and made a short film that takes you backstage and shows how the fedoras are hand crafted in a small factory in Copenhagen.”
my interpretation:
“50% new era, 50% fedora, 100% hand made, people have been psyched on the adler hat because it is, clearly, awesome. but despite the innovation and quality, they aren’t flying out the door with a hefty €200 price tag attached to them. in an effort to boost sales, we’ve put together this video to emphasize the craftsmanship that goes into each hat, justifying said cost.”
it almost worked. the video is interesting, and well done. plus, i miss hearing danish spoken.
